Meet GeorgeÂ
 For the past 10 years, George has been helping individuals get healthier and become their own health advocates. As a practicing healthy habit specialist, he helps clients prevent and manage chronic disease through evidence-based wellness principles and his unique method of intellectual self-defense.
His success as a coach comes from his ability to formulate a simple plan, based on healthy nutrition, exercise, a functional mindset, and a habitual practice of asking empowering questions. Through encouragement, education, and individualized support, his clients don’t just achieve health goals—they experience profound transformation.
As a men’s health advocate, George leads and facilitates men’s support groups for two reputable national organizations, both in Canada and the US.


George holds an honours degree in philosophy and a black belt in the traditional martial art of Okinawan karate. As a course creator, he combines the principles of self-defense and philosophical inquiry into a unique approach to self-empowerment for wellness and personal development audiences.
His passion for intellectual fitness is largely inspired by the Socratic method, Hegel’s dialectics, and Kant’s What is Enlightenment.
George's intellectual curiosity was sparked early in life by witnessing societal contradictions, such as being labeled a non-conformist by adults in his youth. His drive to reconcile internal contradictions and explore intellectual freedom led him to become the advocate he is today.
What Clients Say About George

“I had the pleasure of attending George’s class alongside my son, and it proved to be an enriching experience for both of us. George brings a deep knowledge of traditional Japanese martial arts, seamlessly integrating physical training with breathing techniques and the philosophical principles of yin and yang. His approach fosters not only physical strength but also mental clarity and emotional balance. The self-defence techniques taught in class are empowering and greatly contribute to building self-confidence and mutual respect. I highly recommend his program to anyone seeking a holistic approach to martial arts.”
- Romina

"George is an incredible coach and mentor. Over the course of a few years, George has consistently motivated me and held me accountable to my goals, showing nothing but compassion, empathy, and unwavering support. I highly recommend George to anyone looking to work with a dedicated coach in an effort to transform their life."
- Keenan L.

“For years I practiced yoga and ayurveda in its fueling of the body and nourishing of the soul. The mind sat patiently to be acknowledged. George shed light on the mind for me. With his natural leadership, his in-depth knowledge, disciplined, insightful, introspective conversations and arguments I was able to connect to the mind and feel empowered. I believe in myself and create the existence which aligns with me fully.”